Authenticity Is the Advantage: Sales, Leadership & Why You Are the Niche (w/ Brad Weisman)

January 25, 2026 01:00:05
Authenticity Is the Advantage: Sales, Leadership & Why You Are the Niche (w/ Brad Weisman)
Selling the Dream By Ken Jordan
Authenticity Is the Advantage: Sales, Leadership & Why You Are the Niche (w/ Brad Weisman)

Jan 25 2026 | 01:00:05

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Show Notes

What actually makes a great leader — and why do the best salespeople struggle when they try to lead?

In this episode of Selling the Dream, Ken and Joe sit down with Brad Weisman, Associate Broker and Co-Owner of Keller Williams Platinum Realty, to talk about leadership, sales addiction, authenticity, and why you are the niche in today’s market.

Brad shares his journey from musician to real estate professional, how one commission check changed everything, and what 30+ years in sales taught him about growth, curiosity, and leadership. The conversation dives deep into why action beats perfection, how fear of the unknown holds people back, and why emotional intelligence (EQ) is becoming the ultimate differentiator in an AI-driven world.

This episode is part leadership masterclass, part therapy session, and part absolute chaos — including Super Bowl stories, podcasting advice, and one of the most memorable rounds of Two Truths and a Lie we’ve ever had.

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Episode Transcript

[00:00:09] Speaker A: You're listening to Selling the Dream. This isn't an interview and we're not journalists, but each week we'll ask our guests to open up and share their secrets to business success. Let's have a conversation and have some fun. [00:00:24] Speaker B: Hey, everybody, and welcome to Selling the Dream, the podcast for people who are interested in listening to others talk about leadership, sales, entrepreneurship. I wonder if podcasting is like when the kids watch other kids play video games on YouTube. Like, I don't know if you've seen that, Joe. [00:00:43] Speaker C: Oh, yeah. [00:00:45] Speaker B: Like, literally, kids watch videos of other kids playing video games. [00:00:51] Speaker C: Yeah. [00:00:51] Speaker D: Be careful. My son does that. [00:00:53] Speaker B: It's. It's crazy. But here we are, we're just talking and we expect other people to watch us. Yeah, it is. [00:00:58] Speaker D: It is ridiculous. Was I supposed to start talking and. Or. No, there's no, there's really no rule. [00:01:03] Speaker B: There's really only two rules here. [00:01:05] Speaker D: I'm like, I gotta say something because, you know, I gotta contribute because I get on my son about this all the time. Like, dude, you're making somebody else make money. Yes. You know, they're playing the game. They're getting great at it. I said, but now you're watching him play and they're making money off of you watching them play as they play. [00:01:25] Speaker C: It's kids in general, man. Kids these days, they're just lazy. Like when we were. It's true, kids would run away. Ever seen Runaways? There's no Runaways anymore. They're lazy. There used to be milk carton. You don't see that. [00:01:40] Speaker D: Well, what's funny about that is that because when we ran away, we thought there was possibly a better life, and there probably was. [00:01:46] Speaker C: But more important, if we took the initiative to run away, these kids don't run away anymore. That's a major dark. These kids these days, you know, have some. [00:01:58] Speaker B: Never knew the brief freedom of. Of running away till about 11 o' clock at night. We're like, oh, now what am I gonna do? [00:02:06] Speaker D: Yeah. Fear sets in then. Fear sets in. [00:02:09] Speaker C: That's right. [00:02:10] Speaker B: Well, this episode got shot out of a cannon, didn't it? [00:02:14] Speaker D: That's right, man. [00:02:16] Speaker B: So I want to introduce and say hello to my good friend Joe Iredell, coming to us from, as always, from Carlsbad, California. Joe, how are you? It's good to see you. [00:02:28] Speaker C: It's good to be seen, man. Good to be seen. I'm. [00:02:31] Speaker B: How's the dog and a rabbit getting along, bro? [00:02:34] Speaker D: They're. [00:02:35] Speaker C: They're. They're frenemies. Let's just put it that way they're very. They're curious of each other and then they try to, like, hang and get close and then one gets like a straight jab to the snout and then we gotta start all over again. So. [00:02:48] Speaker D: Wow. [00:02:50] Speaker C: It's cool. Well, it turns out the dog is fiercely protective of my wife and daughters, so that's good. That's good. Until they weaponize the dog against my sons. So that's good. There's been some fake. There's been some fake distress that has sent the dog like a missile into my son's chest. [00:03:13] Speaker D: Wow. Wow. [00:03:15] Speaker C: So it's. Yeah. [00:03:17] Speaker B: You gotta love it, dude. You gotta love it. [00:03:20] Speaker C: Just, you know, nothing crazy. [00:03:22] Speaker B: We have. We have an awesome show today. I've been looking forward to this for, for a while now. Again, selfish. Kj, that's me. I'm selfish. And I bring people onto the show that I want to ask questions of and, and, and out of my own pure curiosity. But today is a super cool episode because today we have, if you heard that third voice on the show so far, it's Brad Weissman. Brad is the broker, associate broker and co owner of Keller Williams Platinum Realty in why I'm missing, which by the way, very well may be near our buddy Scott Bailey, who owns Bailey Septic Services. [00:04:00] Speaker D: Oh, my gosh. You know Scott Sky, I love Scott. He just bailed me out of a shitty situation recently, so you obviously know it's who I'm talking about. Yeah, seriously. You know, he's a great guy. He literally did just bail me out of something recently. He's. He's my go to. You know, I always say he knows his shit, which he does. He's just incredible. There's nobody knows more about septic systems in this area than he does. [00:04:29] Speaker B: And that. That was not a planned plug either. For anyone listening. Scott's our boy from the yellow. [00:04:35] Speaker C: Yeah. [00:04:37] Speaker B: Family business up in your neck of the woods. [00:04:39] Speaker C: Yeah, motorcycles with Scott. And we. We had some interesting times at Bike Week down in Myrtle Beach. [00:04:47] Speaker D: So was he always into sewage or was it just something that happened later on in life? [00:04:53] Speaker B: He started Yellow Pages and his family owned the, the septic service and he took over and. [00:04:59] Speaker D: And his brother was in it too. His brother was in the septic business? Yes. Yes, that's right. [00:05:05] Speaker B: Actually talked to Scott not that long ago. [00:05:07] Speaker D: Yeah, I just literally was on the phone with him. I think like a week and a half ago. I had a situation with the septic system that was. Not that it was failing, but there was an issue with it. And I need another opinion, because sometimes, you know, when. When the inspector goes out there and they're looking at the septic, you want to make sure that they're not just trying to sell you stuff. [00:05:23] Speaker C: Yeah. [00:05:23] Speaker D: And you know, because. And that can be the situation. So when you bring in a third party like Scott, who has no attachment, no gain, no nothing from it, he just tells you this is what it is and this is right. It turned out the guy that was. That did the original inspection was a buddy of his also. So he probably was getting paid off on the side. Well, if he. [00:05:42] Speaker B: If you catch up with him and he gives you any stories about us at Yellow Book, they are all lies. Every single one, never convicted. Yes, all lies. But more to the point, and you brought up septic, and I'm glad you brought that up. You've been in the real estate business now since 1992, if I'm not mistaken. So you. You've been at this game, which is odd. You don't look old enough. And I said this when we met. You don't go old enough to be in this business since 1992. [00:06:08] Speaker D: So if you have a special young. We have a special young camera that we use for me that you might want to look into it because you might. Might be able to need it soon. Sure, yeah. [00:06:17] Speaker C: It's built in. [00:06:18] Speaker D: Young camera is what it is. Yeah, it works really well. But no, seen a lot of stuff. 33 years in the business since 1992, and absolutely still love it. [00:06:26] Speaker B: So I guess give me just a little background on your progression from what got you interested in real estate. And then more importantly, I would like to talk a little bit about your progression into sales leadership and your thoughts on that. [00:06:42] Speaker D: Yeah, I mean, I got into it in 92. I was 22 years old. And it was one of those things where I have done other things like writing music and singing and performing and being in the entertainment business, and it was not providing the payroll that I was hoping for. And my dad said, you know, if this isn't going to work for you, you got to find something else to back up as a backup. And he had suggested sales. Now, at that point, when he suggested that I had a ponytail that was at the center of my back and I had earrings, many of them. And, you know, I was not really the. The one that you would think would be selling real estate. So I got into the business in that way. I used to tuck my ponytail in the back of my. Remember, I don't know if you guys remember this the gold jackets that century 21 agents used to wear. [00:07:31] Speaker B: Yeah, yeah. [00:07:32] Speaker D: I had a gold jacket, ugly as it was, but I did. And I used to. I used to sneak my ponytail down the back of that jacket so that when somebody. So that the first impression of me was without that, I took the earrings out and I had my hair all slicked back and it would be back in a ponytail. So they just thought it was back. [00:07:47] Speaker B: Look. [00:07:48] Speaker D: So. But what's funny is, as people would be talking to me, I'd see them start to go like this and, like, look to see. And then they come back and I'm like, you know, but at least the first impression was already over. You got that right. There was a lot of freaking party in the back, but, yeah, it's. It just the way it was. And then eventually just kept. Cut my hair shorter and shorter and, you know, I thought this was going to be something to fall back on. I thought this was going to be a. You know, back then, we didn't use the word dual career. It was going to be, you know, a second thing that I did. I got my first paycheck, my first commission check, and went, holy, this is unbelievable. [00:08:30] Speaker B: Tell me what it was. [00:08:32] Speaker D: Funny, it probably was like 800 bucks. I'm serious. But back in 92, it was a lot more money. [00:08:38] Speaker C: I buy a lot of tickets back in 92, man. [00:08:41] Speaker D: Yeah, I mean, $800 is a lot of money, you know, so. [00:08:45] Speaker B: Hold on, let me stop you there, because again, I told you it was going to happen. I tell you, and then we start talking Scott Bailey, you know, dogs chasing after Joe's kids. I forgot to do two truths and a lie. Remember I told you? [00:08:57] Speaker D: Yeah, it's all right. I thought it was towards the end. That's why I wasn't. [00:08:59] Speaker B: No, no, we got to start with it, and then we'll finish with it. That's the whole thing. [00:09:03] Speaker D: All right, sounds good. [00:09:04] Speaker B: So I put a pin in your commission check. That's what we're going to pick up. [00:09:08] Speaker D: Okay. [00:09:10] Speaker B: But for everyone listening, Brad's going to give us two truths, one lie, and by the time the show's over, Joe's going to try and figure out which one's the lie. And his track record is about 50. 50 at this point. [00:09:19] Speaker C: Okay. [00:09:20] Speaker B: He came out starting off strong, but it's about 55th, so. All right, so what is a fact. [00:09:27] Speaker D: Number one, I was at a Super Bowl. [00:09:30] Speaker B: You were at a Super Bowl? [00:09:31] Speaker D: Yep. Okay. [00:09:33] Speaker B: Fact number two. [00:09:41] Speaker D: I met carly simon. [00:09:48] Speaker B: Fact number three. [00:09:51] Speaker D: I was born with one Testicle. [00:09:55] Speaker B: You know, we have a guy on the show that has three nipples. All right. Born with one. Testy. Got it. [00:10:09] Speaker C: Okay. [00:10:09] Speaker B: All right, Joe. Good luck with that one, my man. [00:10:12] Speaker C: One less than Jamie Lee Curtis was born with. [00:10:14] Speaker D: So that's funny. [00:10:18] Speaker B: All right, back to. All right, so you're in this business, you get this whopping 700, $800 commission check. You're like, wow, this is. I could do this all day. So how did it go from there? [00:10:31] Speaker D: You know, then it just, it just was. What was amazing is that I put in the, I put in the effort, I put in the time, put in the work, and there was a nice reward. And I had done that for probably six years in music. And the reward was, was, was internal, which was great. But internal rewards don't always pay the bills. So this was a big thing for me and I also got a high off of it. And it was the only thing in life besides music that really gave me that, like, wow, this, I'm liking this. This is, this is something, this is something good. And I kept doing it and more and more music, not that music ever will fade out of my life. You know, it's, it's, it's part of me, always has been, unlike that other testicle. But, you know, that is, it's just, it's just, you know, it's the way it is. It's part of my soul. So it's always going to be there. But this has now become, you know, something I love to do and, and, and then with passion and love and, and wanting to serve. It just kept going and. Never thought I'd be where I am today doing this. I was supposed to be a rock star. That didn't happen so much. But it's okay. Yeah. [00:11:47] Speaker B: They say selling is a drug. Why? [00:11:50] Speaker D: Totally. [00:11:51] Speaker B: Why do you think that? Because I agree. I mean, I've experienced, I felt it. I mean, me and Joe, when we were, when we were at Yellow Page Salesman, we were, we, we. We crushed it. [00:12:01] Speaker D: Yeah. Dude, if you can sell Yellow book, you can sell anything. [00:12:03] Speaker B: That's what my father in law said. And that's why I'm in business today. [00:12:07] Speaker D: Yes. [00:12:07] Speaker B: So, so, so why do you think that is? [00:12:11] Speaker D: Why do you think about the high from it? Or do you think like, first of. [00:12:14] Speaker B: All, let me ask you this. Do you think it's certain people get high from selling, get that, that, that rush? Or do you think that if, if only everyone had a chance to feel it, they'd all feel it? Like, do you think it's A personality thing? [00:12:27] Speaker D: Oh, I think it's definitely a personality thing, but I also think it is. It is. Let's just say it's 50. [00:12:32] Speaker B: 50. [00:12:33] Speaker D: And you got to remember, I didn't know what I was going to feel when I did my first sale. I didn't know there was another passion other than music, because I did music from the time I was seven years old. So, you know, you don't know what you don't know. It's such an easy statement, such a weird. But it's a true statement. If I didn't experience chocolate cake, I would never like chocolate cake, you know? So I think if a lot of people. If people would be open to the opportunity and the possibility. Open to the possibility of an opportunity, let's put it that way. I think people would become more wholesome, experience more things, and maybe really find something that's. That they do at a much higher level than. Than what they're doing right now, you know? [00:13:22] Speaker B: Do you think it's the fear of the unknown? Like. [00:13:25] Speaker D: Oh, like, almost like. [00:13:26] Speaker B: It's like people are. Their. Their. Their familiarity equals their safety. So, like, even though this thing. This thing could be out there for them and. And let the sales people, especially. [00:13:38] Speaker D: Yeah. [00:13:38] Speaker B: Production, you know, they don't. Like, a real estate agent doesn't go from four to eight, not because they don't have the aptitude or the ability. It's a lot of times I wonder if. Is it because they're just afraid of what it might take to get to eight and they assume all these things? [00:13:54] Speaker D: I think. [00:13:54] Speaker C: I think it's more like writer's block, like, where you have the. Like, there's enough sales tools, there's enough sales strategies out there. There's enough, like, execution that you could learn or someone can tell you. But, like, when it comes down to, like, all right, now I'm gonna put the pen to paper and start writing or, like, put the plan in action. I think then people, like, it's. It's really difficult to take that next step to do it. And even with, like, cold calling, like, the first call is the hardest call to make, you know? So, like, I think that that's where. And then people get distracted and they're like, oh, it's not for me, or whatever. So to the point of, like, yeah, it's like the unknown is. Could you. You just don't want to, like, take that first step. But I think sales is addictive because it's a. It. I. I equate it a lot to, like, sports and like, it's the one career path that you can take or one of the career paths you can take where like, you can, you can actually train and you can have a strategy and you can execute and you get like an instant result of whether it worked or it didn't work. And then you can refine and get better. So you're getting either like instantaneous wins or instantaneous losses. And like, you know that you get high on the wins and you change the process. So that for me, I think that that's what hooks people is like, how do I keep getting more and more and getting that first high that I got? So. [00:15:19] Speaker D: Yeah, I agree. And I think once you do feel it, if you have it in you and that's something that you can feel, then it, yeah, then it becomes very addictive. And it's funny, you know, I'm actually thinking of it now. This. I got to write this down for myself and later. But I'll send you the show notes. You talk about. Yeah, that's right. I'm going to have this anyway. But you said about, we talk about fear of the unknown. How about this? How about if we switch it to opportunity of the unknown? If we look at, if we take the word fear out of it and we call it opportunity or possibility of the unknown, it changes the whole way that we look at anything that is different or anything that's new. The other thing that's interesting, too, everything, and I'm sure you guys are listening the same stuff I'm listening to, but everything you listen to now is that if you think that you're going to know it all before you jump, you're crazy. The, the, the knowing and the, the knowledge and the success is in the action. It's not before the action, it's in the action. And I think a lot of us, because of that fear of the unknown never make it to the action. [00:16:19] Speaker C: Does that make sense? Oh, this goes back to the age we've had such a long, long running argument about entrepreneurship and how if you can learn it or you can't learn it, and, and we had a guest on it was like the dean of the entrepreneur school. And I said, how do you know who's an entrepreneur? Is it because they fail every class and then they pass one? And it's like the people who are eight students are the worst, in my opinion, to start a business because they have to get everything right. And it's like, so true. I've told people I have, I actually like just recently. I have a buddy of Mine, he's works for a pretty big H Vac company and he's, he's crushes it there, but he's always complaining. I'm like, dude, go start. You have every skill set to start your own business. Just do it. And like it's mind boggling because it's like, well, I got to do this. I got to like no you don't. Like just start like you're not going to know anything. Do it. And like, like trying to impress upon people that if you develop the skill sets to handle situations, then like that's what's going to help you in business. It's not the knowledge of the business that you're getting into, it's your confidence in the fact that you have the skill sets to solve issues as they come up and you know, handle them as they go. But like that's the, it's like, ah. [00:17:40] Speaker D: But yeah, yeah, and I agree with that. 100. You know, I was thinking about this this morning for, you know, I'm working on a book right now. It's about relationships and trust and stuff like that that's hopefully could be out in about a year, just starting into the whole process and ghostwriters and all that stuff. So, you know, one of the things that I was thinking about this morning was like, look at my dad. Okay, My dad did the same thing, h vac business actually. And 25 years ago he was sick of working for. He was in H vac sometime. He was 18 years old. So 25 years ago, he's in his, he's 77, so let's just say in his 50s, he decided he's just getting fed up. And I had told him so many times, like, start your own business, dad. You have every skill set. You're running and making profits for a business as the general manager. The only difference is that you're not the one. You're not signing the checks on the front. You know what I mean? Or no, you're not. Yeah, you're not signing the checks on the front, you're signing on the back. And I said, you know, I did, I bought my dad a book. Rich dad, Poor dad and by Robert Kiyosaki. 25, 25, 30 years ago, it made a huge impression on me and I had been self employed and I had been working on my own since I'm 22. So here I am as my, as the son saying, dad, you got to do this, got to do this. They're now the number one H Vac company in our county. And Surrounding counties, they're called Comfort Pro. Little plug for them. But, you know, they do an amazing job. And it's only. It was because of, you know, we. He finally jumped off that cliff and. And found his way on the way down. And it's just amazing. And it's the same kind of thing. People have all these skills. They have all the knowledge, everything. They just don't act, you know, the action is where it's all at. And you were just saying about, you know, I never heard anybody say it before, that the A student is not the one that you want to look for to run the company. And you're right, because they wait to get everything right. And this is nothing against A students. My kids watch this and go, hey, what about. What about the Cs? I'm getting that you're all upset about. You know, I mean, it's not that. It's just that there tends to be. It's not 100. There tends to be. I mean, I. I was not a good student. You know, I definitely wasn't. But I also. It's a survival thing. If you don't have it here, you got to find it somewhere else. [00:19:55] Speaker C: Exactly. [00:19:55] Speaker D: Right? [00:19:56] Speaker C: Yeah. Yeah, that's what they said. Some statistic or something about, like, I don't know. I. I don't like statistics, but a large majority or a large amount of CEOs are, like, dyslexic or have, like, learning disabilities and things like that. [00:20:11] Speaker D: Absolutely. [00:20:14] Speaker C: You can't do it if you have to figure it out a different way. That in itself is a skill set that is applicable to everything you do and, like, you know, to continue the A student. And now, like, the saying is, the C student, the A students, end up working for the C students. And that's how. That's so true. [00:20:32] Speaker D: So, so true. Some people are gonna get pissed at what we're saying here. Just saying. [00:20:36] Speaker B: It's not the first time we upset anybody. [00:20:38] Speaker C: You know what? No, I don't. They're gonna stay pissed because there's not gonna do anything about it. They're gonna. [00:20:44] Speaker D: They won't watch us. They won't watch us anyway. [00:20:45] Speaker C: You know, I mean, they're gonna go back to their comfort, you know, comfortable little situation. [00:20:52] Speaker B: So you go from. [00:20:54] Speaker C: You. [00:20:54] Speaker B: You go from being in sales and very successful, too, by the way. [00:20:59] Speaker D: Thank you. [00:20:59] Speaker B: I think I looked something up here. I got it in my notes. 1500 real estate transactions. And that was a while ago when you. When you actually were able to say that. So most salespeople struggle in Leadership. [00:21:15] Speaker C: Right. [00:21:15] Speaker B: It's not a natural progression to go from sales to leadership. But what made, you know, what. What. What about what you learned made you like, you know, what I can do sales and I can do in leadership. And you're still selling, right? [00:21:28] Speaker D: Oh, yeah, absolutely. A good year so far. [00:21:30] Speaker B: Tell me about your transition into leadership. [00:21:34] Speaker D: You know, I don't know if there was really a transition. I think you get to a point where you kind of get put in that position in a way. I don't know if there's a transition. I think it's one. It's like anything. If you act like a leader for some reason, they'll call you that. Or if you. If you. If you believe in that, or if you just. If you embody leadership, you're gonna be. That's what you're gonna be. And I think also we surround ourselves with leaders. I mean, the people in our company, we call. Everybody that is. Is under our. Our umbrella, a leader. They're all part of leadership. We don't believe in anybody really lower than us or. There's no totem pole. There's no. There's no point system. It doesn't matter who the owners are. I mean, yes, it's final. Final say it's our investment. But at the end of the day, you know, if I can get somebody that's a much better leader than me in. In another area, man, go for it. I mean, I love seeing that, you know, then I don't have to think about it. I have to do it. When we first started the company, you know, we were in charge of who was cleaning the bathroom. We were in charge of who was mowing the grass. We were in charge of all these different things. Now we have wonderful leaders in place that, you know, kind of. And you think back, we're now eight years, by the way. November 3rd, you know, whatever it was, it was eight years. [00:22:53] Speaker B: Congrats. [00:22:55] Speaker D: So it's eight years in that we've been around, and it's so interesting to see the leaders that we have now. We keep saying recently, the leaders we have right now are the best we've had since we started. And I think what that is, is we've gotten better at allowing that, if you know what I'm saying. Like, we've gotten better at being open to leadership. Whereas in the beginning we were controlling because that was all we knew, because that's what we did our whole lives. We were. We had to control our business. We didn't have these people to help us out. So it's it's interesting to see. I think, you know, it's that whole when the student is ready, the teacher will appear. I think that's how it is with leadership. You know, when the student is ready, which would be us, you know, it appears people appear around you and you kind of. You're a magnet because people are into, they're into the fact that you're including them into your dream, but you still appreciate their dream. So it's. There's a circle here which is our dream, but. But their circle overlaps and comes into our circle, which is their dream. And we care about that. We care about their dream, care about their family, care about where they want to be in life. So that's kind of how. That was a long winded explanation of how we transitioned into leadership. [00:24:08] Speaker B: It was awesome. And I love the Venn diagram analogy where dreams overlap. And I do think that that's where most leadership fails in organizations, even, especially in sales organizations, because, you know, not everybody's motivated by the same thing. So if you have, if, if you are managing or leading a group of salespeople, you have to know what is it they're in for? What's their. Why? Like, because the scoreboard might get me and Joe fired up, right? Like that might just be like, we got enough money now what? Let's just try, try and, you know, play a scoreboard game. It's not the case with everybody. [00:24:52] Speaker C: Yeah, right. [00:24:53] Speaker B: And, and a good leader is going to tap into, okay, what it. First of all, care, right? A good leader is going to care. And I think a caring leader is attractive. And that's where, you know, and if you authentically care. [00:25:05] Speaker C: That'S the key. [00:25:07] Speaker D: That's where the magnet part comes in. I think if people see the energy, they see the authenticity. So, so important in any, in all this is that when they see the authenticity in your caring to see the authent, you're serving other people and in, in, in your goals to, to move forward, that attracts other people. It attracts people because they want to be around that, just like you. And I want to be around that always. I'm always. I get attracted to somebody that I look at and go, wow, so authentic, so amazing. I've had some guests on the show that I've become friends with that like Sylvia De Justo, if you ever get a chance to look her up. I mentioned her all the time on my show. She's amazing. She was sat here in the studio. She's from Florida and she's incredible. The energy she brought when she walked in our office doors to be on the show. There's an energy, there's a power. There's not, not a bad thing. There's just an energy that she brought in. She comes in the door, man, she just, not that she owns it, but she just, she embodies the room. It's just amazing. And sits down, comes on the show and we just had this like 45 minute conversation that was just unbelievable. And, and it could have just kept going. So that's the thing, I think, that, that people are looking for. And now I'm just like, I'm a good friend of her and she's not here in the studio, but I keep pointing like she is. But no, it's, that's what I think. It's what we, we, we, we get attracted to that. You know, there's something fun about it. [00:26:30] Speaker B: One of the. We did a. Do you know Ed Fordyce? Is the name ring about? [00:26:35] Speaker D: I know the name. Yes. [00:26:37] Speaker B: So he and I did a, an event the other day and, and we in, in talking about leadership, one of the concepts we drilled down on was, was, you know, first you have to lead yourself. And leading yourself, me, management, whatever you want to call it, starts with, you know, what are the disciplines that you're enacting? What are the commitments that you're making to yourself that you're taking action towards? Where's the progress you're making in your life that's filling you up and, and making you happy? And what, what I, what I've come to learn is that when I am working on myself in any capacity, but sometimes when I'm really digging in, whether it's, whether it's health or whether it's, you know, education or whether it's building systems or whether it's, you know, creating content. Like, whenever I'm really digging in on myself is when I find I'm attracting the most people. And it's almost like people just show up and you're not chasing. They're just showing up. And they're showing up because when you lead yourself, then they know you're capable of leading them. [00:27:51] Speaker D: Yeah, right. [00:27:54] Speaker B: Joe gets up at, you know, all the discipline you have getting up in the morning and fighting and you're, you're training for your jiu jitsu and all that stuff. [00:28:03] Speaker D: What, what's he doing? What are you doing, Joe? He's not gonna kick my ass after this, is he? [00:28:09] Speaker C: Only if you sign a waiver. Sign a waiver first. If you sign a waiver. Yeah. [00:28:14] Speaker D: So what do you? So, well, let's talk about this. This sounds fun. What do you do? [00:28:18] Speaker C: So I, I've, for the past several years, I train mma, Jiu Jitsu. I compete. I've had a couple fights in the past couple. Couple years. I'm actually competing. Little plug for me here. December 3rd, Las Vegas Convention Center. I'll be competing in the World Championships for Nogi Jiu Jitsu. So that's like Jiu Jitsu, like without the pajamas on jiu jitsu, over 65 division, right? [00:28:49] Speaker D: Without the pajamas, yes. [00:28:50] Speaker C: There's 18. [00:28:51] Speaker D: That's pretty funny. [00:28:53] Speaker C: Yeah. [00:28:53] Speaker D: Anybody say that before? Can you get me the information on that? That's awesome, man. [00:28:58] Speaker C: Yeah, it's live. [00:28:59] Speaker D: Like you can watch it on my socials. [00:29:01] Speaker C: Yeah, it's pretty great. But that keeps me. But so to Kenny's point, that's like, that's really keeps me disciplined. I wake up at like 4:30 every morning. I go to the gym, I lift from five to six and I do cardio from six to seven and then sauna. Then I come home and I do my work. I also have five kids, so. And then I train. I train. I do all my MMA stuff at night from like 6 to 8 every single night. And I go to bed. That's it. [00:29:30] Speaker D: That's crazy, man. But talk about dedication, commitment. That's incredible. So do you know Ed Mylett because of all this? [00:29:36] Speaker C: I don't know Ed Mylett, no. But I obviously know who is. [00:29:40] Speaker D: Right. Yeah, I think he lives in California. He used to, but he. I listen to him almost every day. He's one of my mentors. He doesn't know he's my man. He doesn't know he's my mentor, but he is. Yeah, but yeah, he's. Well, he's very much into the mma. He's into a lot of that stuff. [00:29:54] Speaker C: We have, we have several similar friends, so we're in the same friend group. I just don't know him personally. [00:30:01] Speaker D: Yeah, it's cool, man. Very cool. [00:30:03] Speaker C: That's awesome. [00:30:04] Speaker D: There you go. Sorry I turned into a host. [00:30:05] Speaker C: No, no, no. This is actually, this is a really good. That's what I like into what we were talking about as far as leaders and that's amazing. So my, for me being a good leader, if you love what you're doing, you're naturally going to be able to lead people. So like for me, when I'm. When I'm at the gym and that, you know, guys are training and so forth, like I am so excited to share my knowledge with People who aren't as experienced or whatever and like, really just, like, dig into it. And as far as jiu jitsu and stuff like that, and like, it's because I have a passion for it. And I think that leaders, if you have a passion for what you're doing career wise in your, in your job and your career, like business or whatever, if you genuinely have a passion for it, you're gonna. That's gonna exude. But then you're also going to see that by developing someone else. Like a rising tide lifts all ships. So that's. So that coupled with, like, to KJ's point, like, you really need to have an empathetic ear and you have to really put yourself in the other person's shoes and be like, all right, what's in it for them? Like, how can I help them? And then it all goes full circle. But it starts with the passion. Like, you have to love what you do in order to lead. Well, because I've had situations where I hated what I did, and I was a leader, and I was a terrible leader. It's because I could care less. I was just passing time and I was trying to get everybody like, yeah, we should do it this way. And like, it's, it's plain as day. I know people would look at me and be like, this guy does not give a. About this company whatsoever. [00:31:39] Speaker D: Yeah. [00:31:40] Speaker C: You know, so that, that's what it comes down to. I think as far as the path, you're right. [00:31:44] Speaker D: What you love and you. And it's funny that you say that. You know, I'm thinking about the eight years of, of Keller Williams and, and this experience that, that I'm going through now with, with leading a company. And it's interesting. There were things I did in the beginning that I wouldn't do today as far as leadership goes, because it wasn't authentic. There were things that Keller Williams. Not that, nothing bad, but there were things that they would be like, well, you got to do this, this, and this. And I'd be like, all right, well, I guess this is what I got to do. And you just kind of do it because you're a leader at Keller Williams. And then you realize that nobody's buying this shit. You know what I mean? Like, if Gary Keller says it, it's okay, let him say it, let him believe it, let him have passion around that. But there's certain things that that leader says that I can't buy into. It's just not me. So for me to take that message, bring it to here and then try to sell that message. It's not authentic, and it's not going to work. I need to be able to. I need to be able to portray and sell and lead on a platform that is authentic for me. And in the beginning, it was very, very laborsome at times because, you know, you're new in this. You're like, I got to follow the franchises, what the franchise is all about. A franchise does not mean now, if you're McDonald's, it's a little different. But, you know, a franchise does not mean in a sales franchise that you have to follow the leader 100% of how they do things. You won't be successful. In fact, that leader shouldn't ever want you to do that, because if you're doing things exactly the way they are, what am I here for? Why am I even here? I'm here to. To. To spread the message, spread the success, spread the passion in my own way, not their way. So it is. When you said that, it really. It triggered something for me that I remember in the beginning I was doing. And it's. It's interesting that I. It's funny when you have these conversations, you don't realize things sometimes until somebody says something and it triggers you just to go wonder where that happened in my life or when was I like that? So I appreciate the comments, Joe. Those are. Those are. Those are good, good things. [00:33:58] Speaker C: So, Brad, would you say that to be a good leader, it takes, like, a lot of balls? Like, not so much balls. [00:34:04] Speaker D: Are you trying to say I have only one? Is that you're trying to say, you know, this whole time all you're thinking about is my one testicle. That's all you're thinking about. Unbelievable. [00:34:15] Speaker B: You said something a bit ago that, that, that triggered a thought in my mind, too, which is why I love these conversations. Like, honest to God, there was no camera, no microphone. This would be. I would still have these conversations as often, but he would let me. You said authenticity and that a good leader shouldn't be teaching people how to do it exactly the same way they do it, because they do it that way, because that's how they do it. And friend of mine, Sean Dominsky, said to me the other day, and this is for your. This is for the salespeople out there. This was great advice. He said, everybody's trying to find a niche. And he said, what we're finding in this day and age of. Of where we are in real estate and in mortgage is that you are the niche. You're the niche. And nobody can recreate you. And if you put yourself out there, not just as you know. Hi, I want to give you a rate update today. My name is Ken Jordan. I'm a mortgage loan officer. And Today's rates are 6 and 8%. Like, nobody cares about that. What they do care about is everything else that makes me who I am as a mortgage person and a father, as a mortgage person and a coach, as a mortgage person and a friend to, you know, Joe. Like, that's what people want to see and that's how you build your, your brand and your niche. And really nobody can recreate it. [00:35:39] Speaker C: Pretty simply just come down to the fact that people will do business with people that they know, they like and they trust. So if they get to know you and they like what they get to know and then they trust you, there's no reason why they would do business with anyone else if you have a similar offering. And, you know, so that's, that's part of the process of getting to know your customers and letting them get to know you. And same goes with like, your employees. [00:36:03] Speaker D: Getting to know you. [00:36:04] Speaker B: You gotta open the door, you gotta pull back the curtain a little bit and show them who you are as a person. [00:36:10] Speaker C: And that's the biggest, that's a huge pitfall too, because people, I, I, it drives me nuts when people try to be like, too professional. You know, they're like, they come off, you talk to them, you have a conversation with them like we're having right now, and then all of a sudden you hear them get on the phone and like, dude, like, why did you just change up your tone completely? Like, just call like, that's a person that go talk to the human being like you're a human being. And I guarantee you they're going to get, you're going to get much further and then open up your life, let people know who you are. That's like, that's how they relate, you know? [00:36:41] Speaker D: Yeah. [00:36:42] Speaker B: In this day and age of, of AI content creation, the ability to be yourself and let people in and pull back the curtain and be on camera, which is important. That's the antidote. That's the antidote because you, you see all these, these AI LinkedIn posts and these AI Facebook posts and all the double hashes and the emojis and you know, they didn't write that. And if I was reading a teleprompter as I was talking, you would know I didn't think that. [00:37:12] Speaker D: Yeah, exactly. [00:37:13] Speaker C: Right. [00:37:13] Speaker B: So, like, all part of, of being yourself in the space of, of where we are with AI. [00:37:19] Speaker D: Yeah. And I think that's actually gonna, I think AI is actually going to be the reason that the human touch really, really, really starts to take off again. I really do. I think that's going to be the reason because people are going to, are going to be really toned in. They're going to be really tuned into like what you're saying to find out if it is AI or reading what you're, what you're typing to see if it's AI. You know that, the lady I said it before, Sylvie, she sent something to me that was really, really cool. That's the difference between AI and human beings. And it was really. This is one that I like to use a lot. So a robot or AI, A robot can look at a person that is crying, right? And they can say, that's a tear. They must be sad because tears come from sadness or whatever. The difference between the human and that is that the human being looks at the tear and feels it, feels the tear. They feel the sadness. They actually might start crying with that person because we tend to feel. I just got chills again every time I say it. It's, it's an amazing thing about emotion, about who we are compared to AI, is that, yes, a robot is always. Can, yes. Identify the tear, but they cannot feel it. [00:38:43] Speaker C: It could be tears of joy. [00:38:45] Speaker D: It's like the cry. What's that? [00:38:46] Speaker C: Could be tears of joy. Might not be tears of joy. [00:38:50] Speaker D: It just depends. But the human being that the person decided that is going to see that, they're going to feel that if it's sad situation, they're going to feel that tear and they're going to go, oh my God. And now they feel sad. Kind of how when somebody yawns, we yawn. We tend to, we humans feel it. No matter whether we like it or not, when another person does something, we take it on. We're all one, we're all together. It's all one big energy that's happening. And I just thought that was really cool. And going back, I really think that AI is going to boost the. How much we are going to love human interaction. I think it got away from us for a while and I think it's coming back. [00:39:28] Speaker B: I think it's a time where IQ was highly valued and still is. And then tq, the technical quotient, you know, through the, in, you know, the computer revolution, TQ became like the most important thing. You could be an like Steve Jobs and still be incredibly successful because of his Technical ability, his technical potion. But here we are in 2025 going into the, the, the, the AI revolution and it's going to be EQ that, that the people with high EQ are going to be the ones that are game changers in the, in, in, in society and in, in business. [00:40:03] Speaker C: It goes back to what you're saying about niche and like differentiating yourself. Like when we were at Yellow Book, right, Everyone was going door to door and we would call first, we did like telemark. We would call the business and be like, hey, like. And we crushed it. Fast forward a couple of years, everyone started calling. No one went door to door. If you go door to door and the businesses like, oh, well, you're like the first person we've seen in a month as opposed to. And then they get 8 million robocalls. And then same with emails. Like email blasts would go out. The first couple email blasts were working and then they weren't working and then it was text. So it's always like if you revert back to the opposite and I think to your point, what AI is going to do is like people are going to love authenticity and mistakes, human, human nature, human mistakes, and say, okay, this is a real person. I can feel their potion. I make mistakes too. [00:40:59] Speaker B: If misspelling my words is a superpower, I'm way ahead of my time. [00:41:07] Speaker D: My wife could tell me about then and then, then and then. I'm just terrible at. That's nothing. My wife's a teacher, so she'll be like, it's then is for this and then is when you use this. And I'm like, you know what? It doesn't. [00:41:19] Speaker B: Does it really matter? Does it really matter? [00:41:21] Speaker C: I get hung up on the there, there and there. I'm kind of a guy. [00:41:25] Speaker D: I'll tell you. [00:41:29] Speaker B: T H E I r the I turn the eye into a stick figure and that means it's the person there not. [00:41:38] Speaker C: I also recently learned that there's a subtle yet important difference between peeing in the pool and peeing into the pool. [00:41:45] Speaker D: So what is the difference? I'm trying to see here. What's the difference? [00:41:49] Speaker C: Angry. [00:41:54] Speaker D: Parts. Now what if you have one testicle? What happens? Then we feel bad. Well, you don't float as well. That's the problem. [00:42:05] Speaker B: I want to get to the podcast because that was a big. And we got kind of like into some really good stuff or so. But a big part of our show today is I wanted to ask you about your podcast. I mean, obviously someone who, you know, Joe and I We have fun with this podcast, but you're really, really doing a fantastic job, and I feel like you've got some momentum and some real gravity. You're getting some guests from all over the country. I've been to your studio. It looks awesome. [00:42:32] Speaker D: That's right. You were here. [00:42:33] Speaker C: That's right. [00:42:34] Speaker D: Yeah. [00:42:34] Speaker B: Yeah, I was there. The get shit done coffee guy. You told me that. [00:42:38] Speaker D: Yes. Yeah, the get shit done guy. Frank. Frank Sell. Love him. He's a good guy. [00:42:44] Speaker B: What made you get into podcasting? Same as us. [00:42:47] Speaker D: Yeah. Was it. Did you guys get in because of COVID or is that. Or. No, I got it. And I did podcasting years ago. I started doing podcasting back in 2010, maybe 11. And it was when podcasting, I wasn't the one doing it or in charge of it. I would just became like, a consistent guest. And so I loved it. I didn't understand who was listening to it. In the beginning, I was like, where's this going? Like, how is this even. You know, because I. I wasn't really in that. In that. That. That thing yet. And then. Then later on, I got on a podcast as a consistent person, as a. One of the. The hosts, and we were just doing, like, current event stuff, and we would do it from a hotel, actually, but it was video, audio, the whole thing. And then I wasn't happy with the quality of all the audio and video of that. And it was also because there was a limited budget. Not that I have unlimited budget, but so then I always want to do my own. Just my own podcast. Nobody else, just me, you know? So during. During COVID I said to my wife, I said, I'm going nuts. This is like, you know, we're like one week after we're closed, and I'm going nuts. I'm like, I have nothing to do. What am I gonna do? She's like, well, just relax. Read a book. You know, all this different stuff. I'm like, I. I can't. I gotta do something. So I said, you want to start my own podcast? She goes, what's that going to cost? I'm like, let me look it up. So I looked it up. I said, it's gonna be like, 1500 bucks. She goes, you're gonna spend $1500 when we don't even know when your next commission check is gonna come. [00:44:12] Speaker B: Yeah, you guys. Real estate agents were not allowed to operate. [00:44:15] Speaker D: We couldn't sell any. We couldn't do anything. We weren't even allowed to, like, open our eyes and look at a customer. I Mean, it was like you weren't even allowed to do anything. So, you know, she's like. She goes, I don't really think it's a good idea. I say, you know what? You're right. It's probably not a good day to spend the money. Well, 10 days later, the podcast equipment showed up. So I just kind of went and did it off on a. On a whim. And she's like, what's that? And I'm like, it's the podcast equipment we talked about. She goes, I thought we decided not to do. I said, no, I don't think we did. I don't think we decided that. You might decide that. But, you know, so that was. It started there, and it was just this. This, you know, my mixer, this here, and my computer, and I was at my desk at home. It was nothing pretty. It was just audio. And then it went from one thing to the next, and, you know, you just keep. I. I'm one of those. It's like I'm always thinking of ideas and things that I want to do to make things better when. Especially when it comes to entertainment field, I'm always wanting to be better. I want it to be, you know, better cameras, better microphone, everything. And that's basically, the studio just kept becoming more and more me of what I. What I envisioned that the studio should look like. And. And then just the quality of the guests, you know, the more you do it, I'm. This is. I'm on show 260, 258, something like that. I'm recording tomorrow. So, you know, it's one of those things where it just keeps growing, keeps getting better, and I'm getting better as a host. The guests are getting better because, you know, the quality of who. Who comes to me is. Is getting better. So it's just good. It's just fun. [00:45:39] Speaker B: If you. If you had advice for two knucklehead podcasters, what advice to. To grow their audience. [00:45:48] Speaker C: What. [00:45:48] Speaker B: What's the best advice you would give? [00:45:50] Speaker D: Consistency, curiosity and authenticity. The curiosity is in the guest, obviously. That's the one thing that I've had from the whole thing. I've always had curious. I've always had very authentic curiosity, if you want to call it that. When I'm asking a question, what I'm. It's a conversation. And I'm discover. This part is. What's in my book is I call. When you meet somebody, you say, hi, whatever. Hello could be like in the airport, whatever. That's a meet. I like to discover people. So this is one of the things I'm building relationships that's gonna be my book, is that when I'm. When they're over here in this seat, I'm discovering them. I'm going through a discovery process. That's not for me. It's for. It's for the audience. It's for me, too. But it's just. It's just. I just want to know who they are, why they're like this, and then, you know, they'll mention something else, and then I. That's. That's curious to me. I've always been a very curious kid. When I was younger, I wanted to know everything about everything. And my son's kind of the same way in that. And some people be like, what does it mean? I'm like. Because I'm curious. I mean, I want to. [00:47:02] Speaker C: If you're. [00:47:03] Speaker D: If you're a brain surgeon, I want to know, what does it look like when you cut the thing open, how much blood comes out? You know, what's the skull like? Do you use, actually Stanley tools? Do you use this? That's how I am about anything or anybody that comes in here. I'm curious, and I think a lot of people in the audience are curious, too. They just don't have the. You don't ask the questions, you know, don't be afraid to ask what. You guys are doing a great job, by the way. I mean, I. You're asking great questions. You're. You're. But we're not there. You have. You have bullet points, which is what I do. I always have bullet points. So the bullet points are always right here at my computer, and those are there in case I have a brain fade. Okay? That's really all it's there for. I really hardly ever finish the bullets. I might start with one of them. I might circle one. I want to make sure I definitely cover, like, the. The two facts and a lie or whatever thing. That's something you want to do. So that's really the advice I would give, is make sure you're doing something. And that's also why it's not about real estate only anymore. It used to be about real estate only. Then it started branching out. And the reality is this. I can't be curious about real estate as much as I used to be. I just can't. I've done it for 33 years. Am I still curious about the market at any given moment? Absolutely. And we'll talk about that once a month on the show. The show I do with Pete. But I needed to really, really spread out the guest, the type of guests, just because I got to stay curious. If I don't stay curious, then the show is no good. [00:48:30] Speaker B: It, I, I, I, I love that. From what I've listened to you and some of the podcasts I've listened to, the, the, the best advice I was given was the listeners a good. If you're a good host, the listeners will learn more about your guest than what you know about your guests. Like, one of the things I struggle with is the platform in and of itself is not here for me. It's not here for me to show everybody how much I know about a particular topic. And sometimes in an attempt to find common ground, one of my weaknesses sometimes is in an attempt to find common ground. Like, you'll say, oh, yeah, and then, and I agree, or I disagree or I did this too. And like, and it's not about me, it's not about Joe, it's about the person here. Except for we're pretty funny and we always got to work those, those angles. [00:49:32] Speaker D: Humor is huge. You know, have you ever watched any of my shows? I mean, I, I don't, I'm never real. I mean, I'm serious when it needs to be serious, but I also will throw in, you know, cracks and things like that, because that's the, the levity is what, what's important, too, is that, you know, nobody wants to listen to a serious freaking show for, for 35, 40, 45 minutes, especially if you're talking about real estate or mortgages. I mean, who the hell wants to listen to that for 45 minutes? I mean, we don't, you and I, we don't. [00:49:58] Speaker B: We've never talked about mortgages once on the show. [00:50:01] Speaker D: Yeah, Isn't that wonderful? And that's actually what I love. And also, too, I got to tell you, Ken, don't be afraid, though. And this is just my opinion of if you have a guest on that and you're talking about mortgages, you do have a lot to offer because that's what you do. So somewhat the difference with me, with my guests sometimes that they're not doing real estate all the time is that it's a doctor or whether it's, you know, whoever that comes in, a guy makes mustard, or a guy, a person that wrote the latest book that I was interested in, you know, there. Then, yes, I don't have as much to say because it's not my book, it's not my mustard, it's not my, it's not mine, but when you have. When Pete is on. You know, when Pete's on, we share. We share the airtime very much. Now, Pete is a consistent guest, so. But I don't think there's anything wrong with instead, like, in my situation, if it's. If it's, you know, my one. My unc almost at my oncologist. Yeah, that doesn't sound good when the guy's looking at my butt. No, but no, that would be on college. That's the other one. You're like, do you want to tell us something? But no, when the guy comes in, like, who was. Who's like. The doctor comes here. Nate, Ted again in. You know, he's talking about shoulder reversals and replacements. I have zero to say, but I make an ass out of him while he's here. You know what I mean? And he loves it. He laughs his ass. And it's a. And it's a fun show. We really have fun with it because I'm asking the questions that nobody else ever asked. They'll be like, oh, you're the orthopedic. Orthopedic surgeon. They're like, oh, you're north. Yeah. I'm like, dude, what's it like to do? You actually saw. I actually said, what tools do you use? Bring them in. I want to see them. You know, I mean, I want to see how the hell you cut bone. I want to know this, you know, so those are the things that are fun. [00:51:44] Speaker B: We're having a good time with it. And I, I, I, I have a good time listening to your show for. For anyone that. [00:51:50] Speaker C: That. [00:51:51] Speaker B: Your shows are great, too. They're not, like, crazy long. They're. [00:51:54] Speaker D: They're. [00:51:55] Speaker B: They're quick hits, but they're really, really good. The Brad Weissman Show. From real estate to real life and everything in between. Check it out. And people can find it on YouTube. They can find it on Spotify. They can find it on Apple podcasts. They pretty much find it anywhere, right? [00:52:07] Speaker D: Yeah, absolutely. If you type in the Brad Wiseman show or just Brad Wiseman, as long as you spell Wiseman correctly. W, E, I, S, M, A, N. If you spell that correctly, turn the. [00:52:16] Speaker B: Eye into a person. [00:52:19] Speaker C: I still don't understand what that means, bro. What does that mean? [00:52:24] Speaker B: You're saying it belongs to them and it's theirs. That's a person. That's a. Yeah. Turn the eye into a stick figure of a person. If it's there, it's possessive. They call it. [00:52:34] Speaker D: Possessive is what it is. So when you say their house, eir, because it's a possessive. It's something you're never gonna remember. Just like I remember then. Then, then. I never remember. [00:52:48] Speaker B: I still struggle with that one, too. [00:52:50] Speaker D: Oh, that. Forget it, dude. I have to Google it every freaking time. I'm like, okay, then. And somebody will say, well, the principal is your pal. I'm like, the principal is never my pal. He was. Yeah, yeah. Let's just get that out of here right away. But so. So he has to answer the question, doesn't he? [00:53:06] Speaker B: What's that? [00:53:07] Speaker D: The lie. Lie. The fact. [00:53:10] Speaker C: Oh, yeah. [00:53:11] Speaker B: Part of the show. [00:53:13] Speaker D: Holy crap. All right. [00:53:14] Speaker B: Two truths and a lie. I have them right here. Was at the super bowl. Met Carly Simon. I like that one. And born with. Born with one testicle. Joe. I'm not dropping any. [00:53:31] Speaker D: All right, hold on a second. Hold on. [00:53:34] Speaker C: This is done. Hold on. Before. I guess we're not going to require you to prove any of these statements. [00:53:43] Speaker D: I'm ready. [00:53:45] Speaker B: Simon's under the desk right now. [00:53:48] Speaker C: Okay, we're on the audience. [00:53:49] Speaker D: Trash bag. It's like a trash bag with a baseball in it. That's all I can say. [00:53:54] Speaker B: What do you think's the lie? [00:53:55] Speaker D: Trying to give you a visual. [00:53:57] Speaker C: Okay. Okay. So given your. Your high stature in real estate, I know that for, like, prizes and contests, super bowl tickets and are usually pretty. Pretty common. So I believe you've been to a Super Bowl. Given that our own Philadelphia Eagles are current world champions and they've been to the super bowl multiple times, I think that it's that one most likely true. Carly Simon. You sold that one pretty hard. You sold that one like you were searching for it. I think that was an oversell. So, thankfully, I do believe that you have two perfectly fine working testicles, and you were not born with one testicle. So I believe that is the lie. [00:54:48] Speaker B: You're saying that I came into this show and he's like, I'm gonna lie about having a testicle. [00:54:55] Speaker D: It was either that or a glass eye. I was thinking of either one this morning because I have a lazy eye that sometimes looks like it's a glass eye. So when. So I was thinking this morning, I'm brushing my teeth. I'm like, either one testicle or. Or a glass eye. [00:55:09] Speaker B: Hey, wait, wait. Back up. You're saying that was the lie? [00:55:12] Speaker D: The lie was a 1 10. I don't have one test. I have two. Isn't that what you said? [00:55:19] Speaker B: I thought it was true. I was like, I actually bump in making fun of you for it. [00:55:22] Speaker D: No, that was the lie. I have two testicles here. I'll show you. Should we make the sound? [00:55:29] Speaker B: If I could get Dan Cooley to. [00:55:30] Speaker D: Put a little blur there just for. [00:55:32] Speaker B: The fun of it. [00:55:33] Speaker D: Oh, my God. No, that was good, dude. You know what's funny? I was at a Super bowl, but not the Phil, not the Eagles. It was in 1998. I went there because one of my good friends works for NFL Films. And I went to. I think it was 98 or 97. It was the packers and the Patriots in New Orleans. [00:55:49] Speaker C: Oh, wow. [00:55:51] Speaker D: Yeah, that was why I went. And I actually got to see James Brown when I was there, I was. I had all access passes so I could go anywhere in the stadium except for the field. That's the only place. [00:56:00] Speaker B: Was that Brett for his only super bowl win? [00:56:02] Speaker D: What's that? [00:56:03] Speaker B: Was it said Packers, Patriots? [00:56:07] Speaker D: That was, I think, yeah, the Packers. Did the packers win? I can't remember anymore. [00:56:10] Speaker C: No, I think the patriots won early. 2000s is when he won. [00:56:18] Speaker D: Yeah, I remember a bunch of pissed off cheese heads. So it's probably well good for them. [00:56:23] Speaker B: We just beat them. [00:56:24] Speaker D: Yeah, we did. [00:56:25] Speaker C: Yes. [00:56:28] Speaker B: And Carly Simon. How did that happen? [00:56:29] Speaker D: I did meet her. I met her in a studio. I was doing some studio work up in New York City. I was recording in Studio B, and she was in studio A at the same studio. And she came. I saw this, an acoustic guitar that was on the ground outside of Studio A. And it was me and a bunch of buddies and working on music. And I see the tag on it says James Taylor, and I'm like, oh, my God, James Taylor's here. James Taylor's here, right? This is unbelievable. It's gonna be great. So next thing you know, I see this lady with this huge mouth who is car. She's got a very large mouth and. But very. She was very attractive and very, very kind. She was smoking a big brown cigarette. And I'll never forget. And she's like, hi, how are you guys doing? She very, very pleasant. I said, I noticed that your. Your guitar has James Taylor on it. She goes, well, that's my ex husband. And he gave it to me as a gift. And he left his tag on there. And I'm like, oh. And she was. She was married to James Taylor. Yeah, she was married too. And it was just cool. She was really kind. She actually brought us into her studio where she was at. I'm not kidding you. There was an ashtray where she was singing that was filled with brown cigarettes. [00:57:37] Speaker C: Wow. [00:57:37] Speaker D: I think she's still alive too. [00:57:39] Speaker C: So right After. Did you take your Learjet to Nova Scotia after that? [00:57:43] Speaker D: Yes. Yes, of course. Yes, I did. Yes. [00:57:47] Speaker B: Didn't she write that? I bet you think the song's about you. What's the name? [00:57:53] Speaker D: You're so Vain. That's her, man. She wrote a bunch of songs for people also. Yes, a lot of songs. In fact, I think she helped out James Taylor and her co. Wrote some stuff that you wouldn't even know that. [00:58:03] Speaker C: She was on it. [00:58:04] Speaker B: Also. [00:58:04] Speaker C: There was some scandal, too, because it was like. For. She wrote something for, like, somebody that maybe James Taylor was having an affair with or. So there was something. Yeah, I don't know. The whole. That might not be right, but I. [00:58:16] Speaker D: Have to look that up. [00:58:18] Speaker C: Yeah, yeah. I remember seeing a documentary on it. [00:58:20] Speaker B: Brad, before we let you go, you gotta. Is there any way to get that picture off the wall to show Joe? [00:58:26] Speaker D: Yeah, let me. Yeah, hold one second. Hold on. [00:58:29] Speaker B: Joe, you got to see this picture. This is from when Brad was. Was. Was balling, you know? You know, this is. This is. This was his heyday, like, picture peak. Joe Ardell, 2022 State College. [00:58:44] Speaker C: Come on, bro. [00:58:48] Speaker B: Look at that picture, babe. [00:58:50] Speaker C: What world. [00:58:52] Speaker B: Up top, dude. If. If you're listening to the show on Spotify, you got to go to the YouTube channel and check this out. [00:59:02] Speaker C: That's what you call a panty dropper right there. [00:59:06] Speaker D: Dude, you have no idea. There's still panties in the back of this thing. [00:59:08] Speaker C: My goodness gracious. It looks like in excess. [00:59:12] Speaker D: What's that? Yeah, well, yeah, it was more. You know, Bon Jovi was big, you know, and that's what we. That's kind of where we all kind of went towards. It was the glam rock, you know, it was Poison. It was Bon Jovi. [00:59:22] Speaker B: It was. [00:59:22] Speaker D: Everybody had the big hair and wore makeup and. And, you know, it was just. That was part of the whole thing. It was fun. A lot of fun. [00:59:28] Speaker C: That's amazing. [00:59:29] Speaker D: Crazy. [00:59:30] Speaker B: Well, this was a lot of fun. And I bet you think this show was about you, Brad, but it's not. All right. No, but thank you for. Thank you for hanging out with today. This was a lot of fun. Hopefully you'll be back. We'd love to have you back. [00:59:42] Speaker D: Yeah, sure. [00:59:44] Speaker B: We'll be able to get together soon. And if you see my boy Scott Bailey, tell him keep his mouth shut, all right? [00:59:49] Speaker D: Okay, I will. Absolutely. I'll tell him that. [00:59:52] Speaker A: Thanks for listening to Selling the Dream. We know you don't want to miss a single episode, so go. Subscribe today, wherever you get your podcasts and then make sure to share the show with your friends and leave us a review.

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