Selling the Dream

Each week we invite a guest and ask them a simple question: what led to your current success? We seek to tell the truth, be sincere, but don't try and take ourselves too seriously. It's ...more

Latest Episodes

July 17, 2025 00:10:58
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Selling the Dream Presents: Ed and Ken's Mini Podcast - World-Class or Losing Clients? Why Loan Officer Service Changes Everything

In this episode of Ed & Ken’s Mini Podcast, Ken Jordan and Ed Fordyce issue a challenge to real estate agents: if your buyer’s...

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July 09, 2025 00:19:08
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Selling the Dream Presents: Ed and Ken's Mini Podcast - Crabs in a Bucket, First Homes, and Finding Your Tribe

This week on Ed & Ken’s Mini Podcast, we’re talking first-generation homeownership, and why what we do as agents and loan officers matters more...

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July 02, 2025 01:04:32
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From Trauma to Triumph: Al Perry on Real Estate, Leadership & Radical Honesty

What do Barry Manilow, the Sugarhill Gang, and daily journaling have in common? Al Perry. In this wide-ranging and deeply personal conversation, Al Perry—a...

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June 10, 2025 00:23:22
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Selling the Dream Present: Ed and Ken's Mini Podcast - What’s Missing When You’re Still Not Happy? Growth, Contribution & the Real Estate Mindset Shift

In this episode, Ed and Ken dive into the Six Human Needs and focus on two that can transform your business and your mindset:...

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June 03, 2025 00:25:26
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Selling the Dream Present: Ed and Ken's Mini Podcast - Navigating Trigger Leads in Real Estate

In this week’s Ed & Ken Mini Podcast, Ken Jordan is on a mission, and it’s personal. He breaks down the predatory nature of...

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May 29, 2025 00:23:18
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Selling the Dream Present: Ed and Ken's Mini Podcast - The Power of Teamwork in Real Estate

In this engaging conversation, Ed Fordyce and Ken Jordan discuss various aspects of the mortgage and real estate industries, emphasizing the importance of teamwork,...

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